FREE Webinar Series

 

Webinar #1: Cashflow Like a CEO: Know Your Numbers & Audit Your Offers to Maximize Profitability

Date: Wednesday, June 7, 2023

Time: 11:00am to 12:00pm PST

Location: Zoom Webinar

What this isn't: a jargon-fest about taxes, financial planning, or bookkeeping with a professional financial expert. 

What this IS: A simple approach to understanding your business numbers (what's coming in and out of your account - AKA cash flow) through the lens of a fellow entrepreneur who has generated multiple 7 figures in revenue. 

By attending this workshop, you will:

  • Identify the 7 key numbers to track & pay attention to on a monthly basis when it comes to your business cashflow (money in vs. money out).
  • Discover how to gauge if you're on track each month with your financial goals using a model called "the perfect P&L" (and why profit isn't always the best indicator of business success).
  • Audit your current streams to reveal your most profitable offer to double down on in 2023.

Webinar #2: Read Their Minds: Discover the Exact Words to Attract Your Dream Customers

Date: Tuesday, June 27, 2023

Time: 11:00am to 12:00pm

Location: Zoom Webinar

Get inside the heads of your dream clients & customers to pull out the exact right words they need to hear/read in your marketing copy to feel a full-body “YES” when presented with a buying opportunity! 

By attending this workshop, you will: 

  • Understand why creating an ideal client avatar is not enough to convert people from "curious" to "customer".
  • Swipe our simple market research process for getting to the heart of the information you need, quickly (while avoiding one key mistake that can spoil your results).
  • Access 10 proven questions to ask + how to apply a practice called "message mining" that will uncover your customer's deepest desires & potential objections. 

About Ellen Yin

Ellen Yin is the founder & host of Cubicle to CEO®, a top 100 Entrepreneurship podcast and free weekly newsletter sharing financially transparent insights from self-funded 6, 7, & 8 figure businesses. Reaching more than 100K+ women entrepreneurs monthly, our media platform answers the business questions you CAN'T google. Ellen's own Cubicle to CEO® journey began with quitting her corporate job without a backup plan and led to bootstrapping her first $300 freelance marketing project into over $2 million in revenue by age 28. Ellen has mentored more than 10,000 students through her online programs and her insights have been featured in publications like Forbes, the Today Show, Yahoo! Finance, Real Simple Magazine, and The Oregon Stater.